Force to ICON: the workbook
You are a force, now be an ICON.
You’ve risen as a force in your field. What would it take to make your name synonymous with what you do and aligned with what you care about? Elevate your profile and let your message be heard. This workbook follows the outline of our work with leaders in The ICON Program which builds digital executive presence and gains the attention of media, investors and aligned audiences. If everything you need is already within you, use our time-tested methods to get to the core of your narrative and invite collaboration. Includes Force to ICON digital workbook download and access to our virtual office hours.
FAQs
Q: Is this a course?
A: It’s not! This is a self-guided digital workbook that provides you context and written exercises to help you discover your message, shape your story and rise from anonymous to synonymous with your expertise.
Q: Is this a membership subscription?
A: Thankfully, no. There are a lot of products on the market that encourage a monthly subscription. It was our goal to create a guide you could download, read and complete at your leisure for a one-time fee.
Q: What results can I expect from this program?
A: Throughout the six-section workbook, you’ll build a foundational story, frame your leadership narrative, identify key communities and relationships, assemble a media ecosystem and prepare to launch. Leaders who have worked with us in the past increase their community, establish new client relationships, gain organic media exposure (digital, print and podcast) and attract the attention of interested investors through awareness.
Q: Are monthly office hours private?
A: To make great media strategy and economic inclusion available to every leader who’s committed to their rise, we’ve opened a virtual office hour, hosted weekly by our team, where you can join other leaders to ask your questions on the workbook material. We’ll sometimes welcome special guests to better address issues and platforms that help you execute on the strategy you develop. A virtual meeting link will be shared weekly with the email you use at checkout.